Jason is a Jargonaut; Inane Infographics, Jargon, & your mom.
Jargonauts are jargon-aficionados that destroy company meetings with incomprehensible jargon, acronyms, and irrelevant PowerPoint slides. They must be stopped.
Recent Posts
VIRAL WHOPPER: Burger King’s Aging Hairy Gross-Burger
The viral walking dead Whopper that degrades from beauty to zombie in a quick succession of timelapse images, it’s gross and will probably win some awards.
TROLL MARKETING: ASSHOLE IS THE NEW GENIAL
Troll Marketing is fun to read, but must be a challenge for the trolls behind the wheel where staying on top is essential. It reminds me of military school.
Recycling Content & Reimagining to Save Your Assets
YOU MAY FAIL WITH NO STRATEGY Your company is going to fail without having a spectacularly spectacular social media content strategy! If you are not re-imagining and recycling content, you … Continue reading Recycling Content & Reimagining to Save Your Assets
The 90s Apple Jacks Brand: We Just Like It, So Go To Hell.
We like Apple Jacks and we really don’t give a damn what you think, that was seemingly the 90s Apple Jacks message. It was manufactured Gen X cynicism.
Is Email Dead? Or More Accurately Will Anyone Read Your Marketing Email?
Remember when Barbara in HR, kept sending around emails with that goddamn floral background? And everyone wanted to know how she was doing it because “it is sooo coool.” Barbara killed email’s coolness, like 20 years ago. If anyone asks, “Is email dead?” Thank Barbara
Super-Lent
I have a rule against talking about politics or religion online which I am apparently not very good at keeping by yammering on about both. And Twitter.
Long Live the Periodically Awesome McRib
If McDonald’s had ever tasked Botticelli with creating a sandwich, it would be the McRib.
Dumb Ghost Stories
Every Halloween we are flooded with excellent tales of ghosts, monsters, and things that make us tremble late at night. This is not one of those.
Future Implications
Local broadcast news organizations are losing viewers to instant news options online, over the top services, and death. So what can be done to save these newscasters?
Viral Marketing Initiatives
Got a plan to make something go viral? Does your plan include tweeting at local rap and sports stars? If it does your plan is terrible.
My Half-Star Obsession
I wanted to ask Walter Cronkite for his autograph but was way too shy so instead I took his car registration and tried to show it off to pick up girls on Sundays at church…
Differentiation
This is a bit of a pizza street fight, well not really, but I am looking at differentiation between two of my fave pizza outfits. One mega, one not mega.